In the second part of our interview with Greg Cohen, the Director of Communications for Patrón discusses his passion for tequila, the versatility of the spirit and tells us about exciting, new developments for the brand.
Drink of the Week (DOTW): What’s your favorite way to enjoy Patrón Tequila?
Greg Cohen (GC): One of the wonderful things about Patrón is it’s so versatile and it’s so mixable. Of course people drink Patrón in Margaritas, no … Read more
The R Collection is the introductory line by Raymond Vineyards, which traces it’s roots to the immediate post-Prohibition era in Napa. The founder of Raymond Vinearyds, Roy Raymond arrived in Napa Valley in 1933 and married into the Beringer family. After working at Beringer for more than 35 years, Roy and his sons started Raymond Vineyards with the family working side by side for their first crush in 1974. Since then, Raymond Vineyards has earned … Read more
Today, in the heyday of the cocktail renaissance, there is probably more adored spirit than the Luxardo Maraschino Liqueur. This liqueur is it’s baby brother and while the two share the same DNA with the use of the sour marasca cherry, they are very different. The Luxardo Cherry Liqueur is similar to a cherry brandy. The juice of the marasca cherries are fermented and then aged in oak barrels, which gives the Cherry Liqueur a … Read more
The Fine Art of Mixing Drinks is a modern classic. First published in 1948, it is probably more popular today that it was when the book was initially released. The cocktail crowd discovered this book a few years ago and fiercely battled for the limited number of used editions that would pop up on eBay, Amazon or in used bookstores. While not quite as expensive as the original Jerry Thomas books (oh, I kick myself … Read more
This week I spoke with the Director of Communications for tequila mega-brand, Patrón. Greg Cohen discusses his passion for tequila, the versatility of the spirit and the practices and quality that have made Patrón a permanent fixture on shelves at home and in bars around the world.
Drink of the Week (DOTW): How long have you been with Patrón?
Greg Cohen (GC): For a number of years. I’ve been working with Patrón for at … Read more
This Absinthe is named after the famed and famous Vieux Carre drink invented in New Orleans. Absinthe is the key to the Vieux Carre cocktail or at least the Absinthe rinse that gets the cocktail started. The Vieux Carre Absinthe lives up to its vaunted namesake with its delightful qualities and beautiful bottle.
The Vieux Carre is produced by Philadelphia Distilling where it was the first Absinthe produced on the East Coast of the United … Read more
This week’s pick resulted from my desire to please a good friend that isn’t a huge fan of dry wines. But, she is a huge fan of sweet wines. However, I was also going to have a table full of other people to please so I couldn’t start off the evening with dessert wine, which is my friend’s absolute favorite. As I looked over my racks of wine to see what I should take, I … Read more
Midori debuted in 1978 in New York’s famed 54 Club with none other than John Travolta in attendance. For the next nine years, Midori all but disappeared and could only be purchased in Japan until it was relaunched onto the public market in 1987. Midori is made by Suntory and it’s made ingredient is a special variety of honeydew melon that is grown in Japan.
Many of you may recognize Midori by it’s bright green … Read more
The House of Mondavi chronicles the rise and fall of the famed Mondavi family of Napa. It’s the real life version of Falcon Crest, the 1980’s prime-time soap opera set in wine country and allegedly based on the Mondavi family. Boy, is it a juicy and fascinating read. The book details the Mondavi family’s involvement in the wine industry and it’s intertwinement of the Mondavis and the rebuilding of Napa Valley and it’s eventual explosive … Read more
The Academy Awards will celebrate its 84th year tonight during the annual Oscars ceremony which is set to honor some of today’s biggest and brightest stars. Whether you’re rooting for your favorite, for the funniest or for the underdog, this is a night where glitz and glamour take the front seat and we’ve got some drinks to help you join right in.
Silver Screen Punch — if you’ve got a party planned, this is the … Read more